M studio scores contract with ColArt Americas
Will oversee fine art supplier's effort to build charitable foundation
Asbury Park-based creative branding and communications agency M studio has announced the addition of ColArt Americas to its growing list of national clientele.
ColArt Americas Inc. is the largest art materials manufacturer in the world.
Selected for its panoptic approach and strong affiliation with the arts, M studio will oversee all marketing initiatives, including branding, graphic design, web development, public relations, events, and strategic partnerships on behalf of ColArt Americas as it builds a from-the-ground-up charitable foundation that will encompass its world-renowned brands Liquitex, Winsor & Newton,Conté à Paris and Snazaroo.
The New Jersey communications agency will implement its signature branding approach to meet the needs of the international art material company, creating a philanthropic entity under which all of ColArt’s community outreach efforts will fall. This foundation, currently under development by the M studio team, will give an identity to the company’s long-standing support of artists, creative place-making and arts education in communities throughout the United States. M studio will work hand-in-hand with ColArt team members to ensure the foundation is branded and developed so that it becomes a hub for all of the company’s philanthropic endeavors and facilitates relationships and programs that impact artists, students, educators and communities across the country.
“This account offers M studio an astounding opportunity to showcase the tradition and innovation that has made ColArt brands industry leaders for more than a century,” said Jenna Zilincar, proprietor and creative director at M studio. “As an alumna of the Maryland Institute College of Art [MICA] who was trained using ColArt materials, I am very excited to employ our skills and expertise to further brand awareness on the company’s behalf.”
M Studio’s development and growth of the ColArt foundation will include branding elements including logo development, website design and maintenance, environmental graphics, infographics, marketing collateral, photography, video production, content creation and management, copywriting, community relations, event planning, the development of cause-marketing initiatives and more.
For additional information about M studio or to learn more about the company’s branding and communications services, visit www.mdidit.com or call 732-721-0890. M studio offices are located at 513C Bangs Ave.
[Photo at top taken from M studio website.]
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