Applications will be accepted from January 24 to February 5 for the Salt School, a multi-week program developed by The Asbury hotel’s management company to provide an introduction to the hospitality industry and recruit Asbury Park residents as employees.  This year the Salt School is geared toward recruiting city residents as employees for the expected […]

iStar, Asbury Park’s master waterfront redeveloper, will move forward with plans to build an oceanfront beach club, according to a news statement released Wednesday afternoon. The publicly traded company submitted plans to the City Wednesday for its one-story club to be located on Ocean Avenue between Sixth and Seventh avenues. The project will boast a […]

The grassroots group organized to halt a current boardwalk and parking lot infrastructure improvement project by iStar, the city’s master waterfront redeveloper, has organized a rally and press conference ahead of the 6 pm Thursday City Council Workshop meeting in Council Chambers at 1 Municipal Plaza [Bangs Avenue entrance].   iStar will outline the project […]

Environmental concerns along Asbury Park’s waterfront have taken center stage once again.  A recently launched north end infrastructure improvement project by iStar – the city’s master waterfront redeveloper, resulted in the Friday morning launch of a petition to halt the redevelopment. Save Asbury Park, the grassroots group behind the fight to preserve a swath of […]

Over 60 iStar executives and staffers recently played hookie in the midst of a busy week. Headquartered in New York, iStar is the waterfront master developer responsible for the The Asbury, Asbury Lanes, and Asbury Ocean Club developments. Donning their signature grey tees, the New York and local employees spent Wednesday morning giving the Boys […]

Asbury Park’s master waterfront redeveloper iStar has released a closer look inside its Asbury Ocean Club Surfside Resort & Residences. The images and new website falls in line with what was a planned Summer 2018 sales launch and, for the first time, we hear directly from award-winning global architect Gary Handel and designer Anda Andrei. […]

A couple Hollywood stars, famed musicians and state and local dignitaries came together Monday night to celebrate the grand reopening of Asbury Lanes. iStar CEO Jay Sugarman opened the night by thanking those who made the relaunch and night possible, including his Senior VP of Land & Development Brian Cheripka.   “Brian is our leader […]

The Asbury Ocean Club reached its pinnacle last month, a distinction that was celebrated with a topping out ceremony. According to one of the 320-members of the Sordoni construction crew, the ceremony is a historic rite of passage in the industry that represents a bow to the gods for entering into their air space. Today the tradition […]